Google Ads Extensions [Complete Guide] – All You Need To Know
To build a successful Google Ads campaign (or practically any other PPC platform) today you will need good-quality ads. In…
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Target CPA in Google Ads – Everything To Know About [2024 Complete Guide]
Google Ads has developed and refined many complex bidding strategies. Going from the trusted manual bidding to the all-new machine-learning-enhanced…
7 Free Keyword Research Tools You Really Need
When starting out with your keyword research, whether it’s for SEO or paid advertising like Google Ads, it’s important to…
Change Bid Strategy in Google Ads [Step-by-Step Guide]
Changing the bid strategy in Google Ads is a simple 6-step process. But if you haven’t done it before it…
Bid Adjustments in Google Ads: Everything You Need To Know
If you are looking to increase or decrease your bids based on certain KPIs then bid adjustments may be the…
Apple Search Ads – Everything You Need To Know
With recent tracking and security updates rolled out with iOS 14, third parties are having a harder time than even…
Asset Report in Google Ads: Improve Your Ads
Sometimes responsive ads, whether it’s for search, display, or Google Ads discovery campaigns, can get messy pretty quickly. They require…
Google Ads Keyword Planner – Get The Most Out Of It!
The Google Ads Keyword Planner will be one of your best friends. It’s a very powerful tool that can help…
Optimization Score in Google Ads – Everything You Need To Know
Optimization Score in Google ads is an indicator you should pay close attention to. It shows the overall health of…
Limited by Search Volume Campaign in Google Ads – 10 Steps To Fix It
Is your Google Ads campaign limited by search volume? We know it gets quite frustrating when your campaigns have been…